SWOT (Strength, Weakness, Opportunity, Threat) Analysis

SWOT analysis is designed to facilitate a realistic, fact-based, data-driven look at the strengths and weakness of an organization. The organization needs to keep the analysis accurate by avoiding preconceived beliefs or "gray areas" and instead focusing on real-life contexts. A SWOT analysis pulls information from internal sources (strengths and weaknesses of the specific organization), as well as external forces that may have uncontrollable impacts on decisions (opportunities and threats).

Join DGR by clicking on the puzzle image above to download a Microsoft Word document with areas of each of these and help us to determine areas where we are strong, weak, need help, and much more.